Future-proof your travel business.
We provide data insights around the trends and impacts of travel and tourism.
What We Do
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What We Do
A quantitative approach to understanding tourism
We don’t do surveys or use mobile data. We use big data, AI and statistical models to make sense of travel because its faster, more practical and a lot more affordable.
Work with us
Destinations & DMOs
We’ll tell you how short-term rental growth impacts local residents, whether crowds are ruining the tourism experience, and whether investment is supporting heritage, culture and communities.
Travel Companies
With thousands of benchmarks and data models, Equator helps its clients discover how their tours compare against competition, measure impact and design, build and sell experiences for the next generation of travelers.
Investors & developers
Traditional data tools aren’t going to give developers and investors the insights they need. We give investors the insights and benchmarks they need to know to mitigate climate impacts and the threat of overtourism.
Free guide
Want to make sustainability sell? Download our free guide.
We've created a handy guide to help you market sustainability in a way that's interesting, engaging and memorable.
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